eringilliam: customer-feedback*

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  1. Would you like to gather real time feedback from your online visitors as they set out to achieve their goals on your website? Perhaps you are doing this already but struggle to manage the data and pick out the important trends? If so, tune in to our upcoming webinar where we will be joined by special guest Marieke Verbossen from major travel organisation and winner of the Shopping Award’s Publieksprijs XL (for Vacations & Travel Tickets), TUI. She will share some interesting details of how TUI gathers and gets the most out of their online customer feedback data.
    https://mopinion.com/webinar-how-tui-leverages-online-customer-feedback/
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  2. There has been enough written about startups and reasons why almost all of them fail. So, why write another post about this? Even though there is no dearth of resources (blogs, videos, books, stories, etc) on reasons why startups fail and how to avoid them, I don’t see any reduction in the failure rates of startups; I don’t see them learning from the mistakes of other failed startups; I don’t see them focus on the right things that can help them avoid failure.

    It is crucial that we understand that building a startup is not like a chemical reaction à add the right resources, under the right environment and you are certain of the results you will get. Starting and running a startup is a complex system with too many moving parts and any change in any of them could trigger a flow of events that could end in a catastrophe for the startup. Given this understanding, there are still some things that the startup founders could control, things that can significantly improve the probability of success.
    http://customerthink.com/why-do-startups-fail/
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  3. Good business owners will be inspired to take action when they receive complaints or any kind of critical feedback about their products or services.

    Our deeply ingrained ideas about good customer service compel us to believe that, when a customer says something is wrong, we need to fix it. We want to abide by that often-debated adage, “The customer is always right.”

    However, while customers should always feel like they are right, you can’t let every customer’s whim dictate how your business operates.
    https://www.cmswire.com/customer-experience/not-all-customer-feedback-requires-change/
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  4. In this customer story, Canterbury City Council’s Product Manager, David Newell shares a little bit about how his organisation’s customer feedback programme (with Mopinion’s software) has helped his team become more customer centric online.
    https://mopinion.com/canterbury-city-council-customer-centricity-online/
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  5. Launching a business is incredibly exciting, particularly if you’re fresh to the world of entrepreneurialism. Everything feels raw and vital: a bright future is ahead of you, and you’re ready to chart the course of your destiny. However… it isn’t that simple. Whether you’re planning to sell products or offer a service, you’re going to be dealing with customers — which means taking all the ideas that you’ve kept private and subjecting them to broad scrutiny.
    https://mopinion.com/what-new-business-owners-always-get-wrong-about-customer-feedback/
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  6. Good news project management junkies! The Mopinion webhook feature now enables you to integrate Mopinion with all of your favorite Rocket.Chat channels. Rocket.Chat is an open source chat software that enables teams to communicate and collaborate by way of file sharing, real-time chat and audio/video conferencing.
    https://mopinion.com/mopinion-integrates-with-chat-software-solution-rocket-chat/
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  7. Improve customer loyalty. Reduce customer churn. Maximize revenue. These are the top reasons why so many organisations have employed Enterprise Feedback Management Software(EFM). Interestingly enough, in a highly competitive market where your competitors are just a click away, we’re seeing that some organisations still haven’t embraced EFM. In fact, according to Destination CRM, only 42% of organisations are using one or more technologies to back their VoC programmes. So why haven’t they all jumped on the bandwagon? Could this perhaps be a matter of not knowing which software to employ? Then we’ve got your covered.
    https://mopinion.com/enterprise-feedback-management-efm-software/
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  8. Customer feedback isn’t always pretty, but it can be vital to your bottom line.

    Although gathering data about your business seems like a daunting task, there are proven ways to accomplish this when you have limited experience and a limited budget. One such method, as Sergio Perez explains, involves a trial and error strategy he refers to as the “science experiment” method. It involves crafting specific theories about products and services and then testing them with guests.

    Note that this is vastly different from asking for general feedback. The process involves three easy-to-follow steps:
    https://www.mileoneinc.com/the-scientific-method/
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  9. Want to take a look behind the curtain of leading feedback analytics software Mopinion? We recently sat down with Mopinion co-Founders and feedback experts, Udesh Jadnanansing and Kees Wolters to get their advice on how businesses can make their customer feedback truly meaningful.

    In this interview, Jadnanansing and Wolters elaborate on key topics circulating the feedback industry such as how to harness the right data, how to improve customer experience and engagement, what a successful data exchange looks like, how brand-to-consumer relationships will evolve over the next few years and more…
    https://mopinion.com/making-customer-feedback-meaningful-interview-founders/
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  10. Serving over six million visitors each week, Dutch retail chain, HEMA is expanding rapidly. HEMA now has stores in nine different countries including the Netherlands, Belgium, Luxembourg, Germany, France, the United Kingdom, Spain, Austria and soon in the United Arab Emirates. This tremendous growth certainly presents its challenges when it comes maintaining a smooth online customer experience – but it also represents an exciting digital undertaking for the Dutch company.
    https://mopinion.com/customer-success-story-hema/
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Mopinion: The Leading Voice of customer Tool

Mopinion is a proud sponsor of voice of customer news. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Voice of customer Tools in order to collect Voice of customer. Mopinion takes it one step further and offers a solution to analyse and visualise Voice of customer results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.