Tags: ux*

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  1. Mopinion now offers a more secure user login process for Mopinion users with Two-Factor Authentication (or 2FA). Two-Factor Authentication is an extra layer of security that requires users to submit not only the username and password, but also an additional piece of information that can only be known to the user. This additional layer of security aims to further minimise risk and protect businesses from an online security breach.
    https://mopinion.com/mopinion-adds-extra-security-layer-with-two-factor-authentication/
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  2. The Mopinion team is committed to providing the best possible feedback analytics solution out there; an objective which requires constant improvement and innovation. Thanks to the feedback of our customers, we’re happy to announce the release of several updates and new features within our software this month!
    https://mopinion.com/december-product-updates-featuring-automated-tagging/
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  3. And…that’s a wrap for 2017! We are thrilled to report that we’ve published well over 100 blog posts this year. Aside from being a great resource for everything online feedback, the Mopinion blog covers a wide range of digital topics and trends. From Customer Experience and User Experience to the Online Customer Journey and the rise of Mobile, we’ve written articles catered to every digital role.

    So let’s take a few moments and reflect on Mopinion’s Top 10 Hottest Blog Posts of 2017!
    https://mopinion.com/mopinions-top-10-hottest-blog-posts-2017/
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  4. What makes a great customer experience? In many ways, this might depend on what you (the customer) value the most in a brand. Personalised emails or speedy social replies, for example. Or perhaps superb digital content.

    Overall, however, brands with a great CX tend to cover a multitude of bases – ensuring that customers are satisfied at each and every touchpoint. So, delving a little deeper (and away from the most obvious brands) here are just a few examples and the reasons why they excel.
    https://www.econsultancy.com/blog/70005-nine-less-obvious-brands-offering-great-customer-experiences/
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  5. I bet you’ve read a lot about onboarding process and its importance for a good user experience. There are numerous articles and best practices how to properly onboard users to convert them into loyal customers.
    https://uxplanet.org/offboarding-the-way-to-say-goodbye-to-your-users-26bf45b5bf4a/
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  6. Face it. Even if you believe yourself to be the world’s most creative designer or developer, we’re all in need of some inspiration every now and then. We like to call this, ‘having a mindset for growth’. And one of the best places to find this inspiration as well as stay ahead of the latest trends and best practices in the user experience space is to consult expert opinions, which – you guessed it – are often found in articles on User Experience (UX) blogs.
    http://mopinion.com/hottest-user-experience-ux-blogs/
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  7. Have you ever looked at your web statistics and found that your bounce rates are really high but your conversion rates are really low? You know that this isn’t a good sign, but you have no idea why it’s happening or how to fix it. So what now? In this blog, we will take a closer look at some of the best User Experience (UX) tools.
    https://mopinion.com/best-user-experience-ux-tools-overview/
    Tags: , by eringilliam (2017-08-28)
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  8. As the year draws to a close, Return asks its senior team to reflect on 2017 and offer predictions for 2018. Topics raised include programmatic and shoppable video, voice search, and shifts in online search and targeting...
    http://www.thedrum.com/opinion/2017/12/20/the-future-digital-marketing-predictions-2018/
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  9. Planning season is well upon us and I’ll bet there are more than a few leadership teams hoping find a Voice of the Customer (VoC) program under the budget tree for next year. What’s not to like? VoC programs drive more sales, reduce service escalations, improve user experiences and have us sprinkling delight and enchantment across the land!
    https://www.business2community.com/customer-experience/the-voice-of-the-customer-is-a-choir-02120437/
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  10. WordPress is one of the most popular content management systems available with nearly 75 million websites. What’s great about this open source software is that it offers well over 53,000 different plugins that gives users the opportunity to extend the functionality of their websites. These plugins can range anywhere from SEO tools and Landing pages to Social media integration and Caching tools. However, there are also several notable user feedback plugins that are great for kickstarting your customer feedback programme.
    https://mopinion.com/top-10-user-feedback-plugins-for-wordpress/
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Mopinion: The Leading Voice of customer Tool

Mopinion is a proud sponsor of voice of customer news. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Voice of customer Tools in order to collect Voice of customer. Mopinion takes it one step further and offers a solution to analyse and visualise Voice of customer results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.