tjeerdtraats: ux*

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  1. There is no doubt about it, UX is a hot topic. Some say it is design thinking, others call it user-centered design. But no matter how you describe it, UX will be a major force going forward.
    https://customerthink.com/has-user-experience-research-been-eating-too-much-junk-food/
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  2. Whether you’ve just launched your website or you’re in the process of improving the online customer experience, customer feedback will serve as an invaluable tool in achieving your business’ goals. This feedback not only has the potential to provide you with insights into which kinds of problems your visitors are running into but it can also reveal which features work well for them. The easiest way to gather this feedback is via feedback forms. For WordPress users in particular, this is especially easy as there are various plugins available that serve up feedback solutions at no cost.
    https://mopinion.com/how-to-install-a-feedback-form-in-wordpress/
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  3. IBM has been an industry leader in pursuing great design for decades: the company’s trailblazing CEO Thomas Watson Jr., famously declared that “good design is good business,” and today, IBM employees some 1600 designers in 20 countries around the world. Now IBM is extending the full depth of its design philosophy to its clients, design general manager Phil Gilbert announced at the Fortune, Time, and Wallpaper* Brainstorm Design conference in Singapore on Wednesday.
    http://fortune.com/2018/03/07/ibm-enterprise-design-thinking/
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  4. A common phrase we repeatedly hear from our clients. And of course they do – to some extent. For most client web projects, we regularly recommend implementing a Voice of the Customer (VoC) program to take “knowing your customers” to a deeper level and use it to drive better business results.
    https://ten7.com/blog/post/improve-user-experience-voice-customer-research/
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  5. Mopinion now offers a more secure user login process for Mopinion users with Two-Factor Authentication (or 2FA). Two-Factor Authentication is an extra layer of security that requires users to submit not only the username and password, but also an additional piece of information that can only be known to the user. This additional layer of security aims to further minimise risk and protect businesses from an online security breach.
    https://mopinion.com/mopinion-adds-extra-security-layer-with-two-factor-authentication/
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  6. The Mopinion team is committed to providing the best possible feedback analytics solution out there; an objective which requires constant improvement and innovation. Thanks to the feedback of our customers, we’re happy to announce the release of several updates and new features within our software this month!
    https://mopinion.com/december-product-updates-featuring-automated-tagging/
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  7. And…that’s a wrap for 2017! We are thrilled to report that we’ve published well over 100 blog posts this year. Aside from being a great resource for everything online feedback, the Mopinion blog covers a wide range of digital topics and trends. From Customer Experience and User Experience to the Online Customer Journey and the rise of Mobile, we’ve written articles catered to every digital role.

    So let’s take a few moments and reflect on Mopinion’s Top 10 Hottest Blog Posts of 2017!
    https://mopinion.com/mopinions-top-10-hottest-blog-posts-2017/
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  8. I bet you’ve read a lot about onboarding process and its importance for a good user experience. There are numerous articles and best practices how to properly onboard users to convert them into loyal customers.
    https://uxplanet.org/offboarding-the-way-to-say-goodbye-to-your-users-26bf45b5bf4a/
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  9. Face it. Even if you believe yourself to be the world’s most creative designer or developer, we’re all in need of some inspiration every now and then. We like to call this, ‘having a mindset for growth’. And one of the best places to find this inspiration as well as stay ahead of the latest trends and best practices in the user experience space is to consult expert opinions, which – you guessed it – are often found in articles on User Experience (UX) blogs.
    http://mopinion.com/hottest-user-experience-ux-blogs/
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  10. As the year draws to a close, Return asks its senior team to reflect on 2017 and offer predictions for 2018. Topics raised include programmatic and shoppable video, voice search, and shifts in online search and targeting...
    http://www.thedrum.com/opinion/2017/12/20/the-future-digital-marketing-predictions-2018/
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Mopinion: The Leading Voice of customer Tool

Mopinion is a proud sponsor of voice of customer news. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Voice of customer Tools in order to collect Voice of customer. Mopinion takes it one step further and offers a solution to analyse and visualise Voice of customer results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.