tjeerdtraats: surveys*

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  1. Voice of the Customer (VoC) is a strategy to improve the customer experience by incorporating customer feedback into marketing and operations.

    Implementing a VoC plan can drive a 10x increase in annual revenue. If done correctly, you can also use VoC to bolster your customer retention.
    http://customerexperienceupdate.com/?open-article-id=12554010&article-title=the-ultimate-guide-to-the-voice-of-the-customer&blog-domain=reviewtrackers.com&blog-title=reviewtrackers/
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  2. Surveys are ubiquitous. Customers have grown accustomed to seeing survey links at the bottom of receipts and receiving survey invitations by email. The good news about the proliferation of surveys is that it shows more companies are taking customer experience (CX) seriously.

    The bad news: customers are apt to experience “survey fatigue”—and less likely to respond to survey requests.

    You can combat survey fatigue by designing smart surveys that capture meaningful CX feedback from your customers. Our list of five survey mistakes will help you avoid common pitfalls and grow your response rates.
    https://customerthink.com/avoid-these-5-survey-mistakes-to-gain-more-cx-feedback/
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  3. CEO, Vinod Muthukrishnan, Co-Founder of CloudCherry, shares that customer experience is the biggest differentiator for brands today. He discusses why digital surveys are the best way to collect customer feedback and why long paper feedback forms are obsolete.
    https://www.martechadvisor.com/articles/customer-experience-2/do-customer-surveys-have-a-future/
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  4. So you've built a Voice of the Customer Survey in one of your Dynamics 365 tenants, and now you would like to use that survey as a starting point for a new survey in another Dynamics 365 tenant.

    How can that be done? Can you export a survey and import it into another tenant? I've seen that question asked more than once in various communities.

    And the answer is yes - it can be done.
    https://blogs.technet.microsoft.com/lystavlen/2018/01/02/how-to-export-and-import-voice-of-the-customer-surveys/
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Mopinion: The Leading Voice of customer Tool

Mopinion is a proud sponsor of voice of customer news. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Voice of customer Tools in order to collect Voice of customer. Mopinion takes it one step further and offers a solution to analyse and visualise Voice of customer results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.