There has been enough written about startups and reasons why almost all of them fail. So, why write another post about this? Even though there is no dearth of resources (blogs, videos, books, stories, etc) on reasons why startups fail and how to avoid them, I don’t see any reduction in the failure rates of startups; I don’t see them learning from the mistakes of other failed startups; I don’t see them focus on the right things that can help them avoid failure.
It is crucial that we understand that building a startup is not like a chemical reaction à add the right resources, under the right environment and you are certain of the results you will get. Starting and running a startup is a complex system with too many moving parts and any change in any of them could trigger a flow of events that could end in a catastrophe for the startup. Given this understanding, there are still some things that the startup founders could control, things that can significantly improve the probability of success.
http://customerthink.com/why-do-startups-fail/
The Embed team was easily visible at IAAPA Expo 2019, thanks to the large white balloon that floated above the two-storey booth on the trade show floor. During the event, Renee Welsh, Chief Executive Officer, Andy Welsh, Chief Technology Officer and Sara Paz, Chief Marketing Officer took some time out to talk to Blooloop about the company’s new marketing strategy, as well as their latest innovations and the importance of the customer experience.
http://blooloop.com/features/embed-customer-experience-innovation/
