From cost management to gaining new insights, Big Data is becoming an invaluable business tool.
Technology is constantly advancing, and as a result, devices are consuming ever-increasing amounts of data. According to research from tech giant IBM, we create around 2.5 quintillion bytes of data on a daily basis and in 2013 it was calculated that 90% of all the data in existence had been created in just the previous two years – a maxim still frequently recited in tech keynotes.
http://www.itpro.co.uk/big-data/30095/using-big-data-to-transform-business-processes/
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