Voice Commerce: On the Customer Engagement Menu

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  1. Technology has become an integral part of numerous restaurants day-to-day operations and they continue to invest in new digital innovations every day. Nearly 85 percent of all mobile users searching for a restaurant go on to make a purchase which why a recent Kabbage survey finds that restaurants will outpace other industries investments in mobile technologies in 2018. Many digital solutions focus on improving the restaurants operational efficiencies by making them run smoother, faster and more profitable. However, a new tech revolution is taking place with a focus on the customer experience. Designed to improve brand reputations and appeal to a younger clientele, restaurants are seeking new ways to get customers more engaged with the restaurant experience and are doing this through new-age digital communications like voice recognition technology.
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Mopinion is a proud sponsor of voice of customer news. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Voice of customer Tools in order to collect Voice of customer. Mopinion takes it one step further and offers a solution to analyse and visualise Voice of customer results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.