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  1. Are you a startup in search of new avenues for growth? Then you’ll want to keep reading…because we’ve got the low-down on which types of growth hacking techniques you’ll need to achieve this growth. Each technique serves a different purpose and to achieve this purpose, your business will need the right tools in place.
    https://mopinion.com/6-growth-hacking-techniques/
    Tags: , , by Kees Wolters (2017-08-15)
    Comments - Voting 2
  2. Facilitating online engagement and social interactions with customers can deliver a rewarding experience for many businesses. This pertains especially to B2Bs, that are in search of more customer intimacy and enhanced online engagement. To achieve these goals, these businesses often need a platform for managing all interactions, which leads them on a hunt for online community and social business software. But how will you know which tool is best for your business and which will give you the best results?
    https://mopinion.com/top-23-online-community-and-social-business-software-overview/
    Comments - Voting 2
  3. Want a closer look at what we offer within our feedback analytics software? Based on the feedback of our clients and website visitors, Mopinion is happy to announce that it has recently updated and improved the Product page on its website.
    https://mopinion.com/new-and-improved-product-page/
    Tags: by Kees Wolters (2017-08-18)
    Comments - Voting 2
  4. Providing a positive customer experience (CX) is becoming increasingly important among digital businesses. It is even seen as a major differentiator. Being able to provide a good CX for your customers means ‘staying in tune’ with their needs and making sure they are fully satisfied with not only your product or service itself, but also the experiences they encountered along the journey.
    https://mopinion.com/live-chat-tools-vs-online-feedback-surveys-difference/
    Comments - Voting 1
  5. A great many companies continue using market research institutes that collect data through extended surveys in order to evaluate their websites. Every quarter, a bulky power point presentation then puts forward the collected data and analyses mishaps and improvement actions.
    https://mopinion.com/without-real-time-insights-you-lose-customers/
    Comments - Voting 1
  6. Dutch-based Customer-feedback specialist now offers bespoke services to UK businesses with new London office.
    https://mopinion.com/mopinion-launches-uk-operations/
    Comments - Voting 1
  7. The Mopinion Exit Feedback Solution will reveal why visitors leave your website at crucial moments.
    https://mopinion.com/mopinion-launches-exit-feedback-solution/
    Tags: , by eringilliam (2017-08-29)
    Comments - Voting 1
  8. Most brands ‘get’ that Customer Experience is important – but often struggle to balance long-term drivers with short-term priorities. And, while 89% of companies expect to compete mostly on the basis of Customer Experience in the future, they’re still stuck competing where they’ve traditionally fought – on price and on product. They’re trapped in the day-to-day and can’t make the necessary gear change.
    http://ravingcontent.rantandrave.com/how-to-show-the-value-of-voice-of-the-customer-on-the-bottom-line/
    Comments - Voting 0
  9. Most companies don’t have a robust voice of the customer (VoC) program. Only 42% use technology to support a VoC program, which means they either don’t have a program at all, or the program is ad-hoc and limited in its reach. When companies do adopt a technology platform (commonly referred to as a customer feedback management (CFM) platform), they often underutilize it and don’t reap maximum value from it. We have examined the reasons companies aren’t satisfied with the return on their VoC technology investment and found that in many cases, the reason is a lack of strategy.
    http://www.lenati.com/blog/2017/11/case-voc-strategy-building-strong-foundation/
    Comments - Voting 0
  10. When was the last time you sat back, hands resting behind your head and though, "I think we’ve totally nailed our approach to Customer Experience?”
    I’m going to guess it’s not something you think often/ever. What your customers want is complicated - and it’s changing all the time. But that doesn’t mean it’s impossible to achieve.

    Not every CX success comes from a significant initiative or programme. Sometimes, it's the little tweaks and quick wins that can boost your approach and the subsequent results.

    Here are four quick wins to prioritise, to help you nail your approach to Customer Experience.
    http://ravingcontent.rantandrave.com/4-quick-wins-to-move-your-cx-programme-to-the-next-level/
    Comments - Voting 0

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Mopinion: The Leading Voice of customer Tool

Mopinion is a proud sponsor of voice of customer news. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Voice of customer Tools in order to collect Voice of customer. Mopinion takes it one step further and offers a solution to analyse and visualise Voice of customer results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.