As 2020 rolls around, many organizations are figuring out their Customer Experience (CX) strategy. Even with the elevated buzz around CX in the past few years, many brands still struggle to deliver an experience that brings the desired outcomes such as customer loyalty, satisfaction, and increased bottom line. It is important to really think carefully about your 2020 CX strategy, as no one wants to remain stagnant for another year!
http://business2community.com/customer-experience/how-to-get-more-from-the-voice-of-the-customer-in-2020-02264761/
To truly understand CX needs and eliminate the guesswork of positive disruption, brands must talk to their employees.
Employee engagement may be a less expected feedback source, but it’s central to any modern CX strategy. Rather than treating vocal employees like squeaky wheels, businesses should focus on empowering employee voices and the data-driven insights they offer.
https://www.cmswire.com/customer-experience/want-to-hear-the-voice-of-customers-listen-to-your-employees/
