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  1. An online feedback form is a dynamic tool which is used to capture customer feedback on websites and apps. Feedback forms can be triggered on your website in various ways with the goal of attaining specific feedback from your customers and determining whether or not they have reached their online goals, e.g. ordering a product or getting online support.
    https://mopinion.com/what-is-an-online-feedback-form/
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  2. lot of feedback tools out there make it easy to collect user feedback on your website or mobile app, but do they really help make your digital channels more customer centric? The majority of these tools just focus on collecting data, but that’s only part of the process. What comes next?
    https://mopinion.com/5-tips-online-feedback-strategy/
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  3. Digital marketers spend day in and day out working with a wealth of data – in many cases to the point where it can be considered an art form. This includes data in the realm of customer experience as well as marketing-related Key Performance Indicators (KPIs), such as advertising campaigns and spending, website clicks, online sales and email marketing.
    https://mopinion.com/10-data-analysis-and-dashboarding-tools/
    Tags: , by eringilliam (2017-08-28)
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  4. With a website feedback tool you can dig deeper into the minds of your website visitors. A website feedback tool helps collect qualitative insights about the visitor, such as the visitor’s review of the website and where he/she is experiencing problems. A website feedback tool also makes it possible to interact with your visitors.
    https://mopinion.com/what-is-a-website-feedback-tool/
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  5. An online feedback form is a tool used to capture feedback on websites and mobile apps. It is a way for marketers to keep a constant pulse on customers’ wants and needs and determine whether they’ve reached their online goals.
    https://mopinion.com/build-the-best-online-feedback-forms/
    Tags: , by eringilliam (2017-08-28)
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  6. BKR has a constant influx of customers seeking information on their website. This ranges anywhere from customer applications to questions about pre-existing registrations. To further enhance the online customer experience, BKR employed a new online customer feedback approach using Mopinion’s software.
    https://mopinion.com/bkr-selects-mopinion-as-its-customer-feedback-software-provider/
    Tags: , by eringilliam (2017-08-28)
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  7. Almost all of us, as consumers, experience different frustrations and irritations online. The tricky part here is for companies to be able to identify where these pain points are. Mopinion has researched the top ten online irritations of 2016.
    https://mopinion.com/top-ten-online-irritations-2016/
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  8. The Digital Customer Experience Benchmark 2016 reveals that most major European companies still remain in the beginning stages of monitoring customer experience through digital channels such as websites and mobile apps.
    https://mopinion.com/digital-customer-experience-benchmark-2016/
    Tags: , by eringilliam (2017-08-28)
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  9. In this time I’ve seen everything from complex multi-page forms to (the worst crime) nothing at all. This blog will cover Net Promoter Score (NPS) in digital feedback and how you can use it effectively. While NPS can certainly work for digital feedback, it’s nature as a customer loyalty metric means that there are some caveats.
    https://mopinion.com/how-to-collect-nps-on-your-website/
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  10. If you read this article, you probably noticed that there are A LOT to choose from. But how do you know which one is right for you and your business? What are your objectives and who is involved in the analysis process? What do you want the user interface to look like? So many questions!
    https://mopinion.com/4-things-to-consider-when-building-a-digital-marketing-dashboard/
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Mopinion: The Leading Voice of customer Tool

Mopinion is a proud sponsor of voice of customer news. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Voice of customer Tools in order to collect Voice of customer. Mopinion takes it one step further and offers a solution to analyse and visualise Voice of customer results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.