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  1. Skoda works with Mopinion to listen to website visitors and to further strengthen relationships with their online customers.
    https://mopinion.com/customer-success-story-skoda-optimising-overall-user-experience/
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  2. Customer Experience Management (CEM) is big business. In an environment where retaining customers is just as important as winning new ones, the battle lines between competing businesses have shifted significantly in recent years.
    https://mopinion.com/taking-customer-experience-management-to-the-next-level/
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  3. Over the last years NS has been actively improving its online visibility and services. Digital sales and services have become increasingly important. NS websites link directly to its social media accounts and NS has set up a interactive webcare policy.
    https://mopinion.com/customer-success-story-improving-online-conversions/
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  4. On an almost daily basis I speak to companies about their thoughts and strategies on providing the best possible customer experience and it’s fair to say that the vast majority view it as a high priority on their business planning agenda.
    https://mopinion.com/avoiding-the-four-pitfalls-of-customer-experience-management-strategy/
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  5. Customer feedback management software specialist Mopinion announces the appointment of its new Managing Director for the UK, Ashley Williamson.
    https://mopinion.com/mopinion-appoints-ashley-williamson-as-managing-director-for-the-uk/
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  6. Online customer feedback management specialist to showcase how its solutions can help businesses to monitor and tailor their customer experience strategies
    https://mopinion.com/mopinion-sponsors-customer-experience-exchange-event/
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  7. Technologies’ digital channels are still relatively new, there is always the risk that parts of the website may not work properly and there is always room for improvement. Volkswagen chose Mopinion to identify issues at an early stage with a focus on improving the user experience for visitors.
    https://mopinion.com/customer-success-story-volkswagen-improving-and-tracking-online-customer-satisfaction/
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  8. A customer experience strategy that is securely deployed on digital customer experience goes beyond installing a simple feedback tool on your website.
    It is not just about collecting feedback, but also about focussing on customer insight and follow-up action.
    https://mopinion.com/digital-customer-experience-looking-beyond-the-feedback-hype/
    Tags: , by eringilliam (2017-08-29)
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  9. If no action is taken, capturing online customer feedback is just a vanity tool. Equally, if customer feedback is simply stored in a system and nobody looks into it, the organisation is deprived of valuable customer insight.
    https://mopinion.com/digital-customer-experience-the-sum-of-insight-and-action/
    Tags: , by eringilliam (2017-08-29)
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  10. Depending on their goals a customer has from using your digital channels, they may choose different paths to reach them. Equally, one customer may use a different path than another to reach the desired goal.
    https://mopinion.com/digital-customer-experience-capturing-the-right-customer-insights/
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Mopinion: The Leading Voice of customer Tool

Mopinion is a proud sponsor of voice of customer news. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Voice of customer Tools in order to collect Voice of customer. Mopinion takes it one step further and offers a solution to analyse and visualise Voice of customer results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.