eringilliam: overview*

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  1. If you haven’t noticed, it’s all about the customer these days. According to a research carried out by Deloitte and Touche, customer-centric companies are 60% more profitable than those not focused on the customer.
    https://mopinion.com/30-customer-feedback-tools-an-overview/
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  2. Online feedback tools come in many shapes and sizes. While some are intended to improve internal processes such as product development, others focus more on providing insights into the customer journey or enhancing user experience.
    https://mopinion.com/34-online-feedback-tools-an-overview/
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  3. As enterprises generate and collect more data than ever from various data sources, the need to aggregate all the data in one place to extract value is growing. This is where data integration software comes in handy. Data integration software lets enterprises combine, manage, and understand all the data from multiple sources in one single platform.
    https://mopinion.com/data-integration-software-an-overview/
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  4. It’s no mystery that leads are hard to come by, not to mention quality leads. At least, that is the reality, until you have tried lead generation software. With the right lead generation software, marketers and sales professionals are able to effectively generate more leads and ultimately converts leads into valuable customers.
    In this article, we will identify and evaluate our top 10 favorite lead generation software, enabling you decide which is best for YOUR business.
    https://mopinion.com/top-10-lead-generation-software-an-overview/
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  5. Improve customer loyalty. Reduce customer churn. Maximize revenue. These are the top reasons why so many organisations have employed Enterprise Feedback Management Software(EFM). Interestingly enough, in a highly competitive market where your competitors are just a click away, we’re seeing that some organisations still haven’t embraced EFM. In fact, according to Destination CRM, only 42% of organisations are using one or more technologies to back their VoC programmes. So why haven’t they all jumped on the bandwagon? Could this perhaps be a matter of not knowing which software to employ? Then we’ve got your covered.
    https://mopinion.com/enterprise-feedback-management-efm-software/
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  6. Are you a visual person? Looking for some deeper insights into what your visitors are doing on your website? Want to boost your conversions, but not sure where to start? A heatmapping tool might just be your answer! Heatmapping tools are great for tracking user behaviour patterns on specific pages of your website and are actually quite easy to use.
    https://mopinion.com/heatmapping-tools-you-might-want-to-try/
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  7. Building a mobile app is only have the battle… Once that’s been accomplished it’s time to move on to optimising your app and monitoring the behaviour of your app users. And with over 2.7 billion smartphone users and over 4 million apps worldwide, competition is getting fierce. In order to be successful, businesses have to stay sharp and offer a good mobile app experience to their customers. But how can they know if they’re on the right track? More specifically, Enter mobile app analytics tools…
    https://mopinion.com/mobile-app-analytics-tools/
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  8. Admit it. Project Management (PM) is hard and those traditional methods we’re all too familiar with just aren’t cutting it anymore. Think about it: repeatedly updating spreadsheets, drowning in post-its and participating in weekly status update meetings doesn’t necessarily scream ‘efficiency’. This way of working only presents more complications as there is no real overview of the work being done. Thankfully, there is more than enough project management software out there that will help you face your ‘deadline demons’ and get your projects back on track.
    https://mopinion.com/top-20-best-project-management-software-an-overview/
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  9. Automation – in general – is a huge force in many industries in the business world today. Every organisation looks for ways to automate business processes and workflows. And the sales industry is no exception. Sales representatives spend a majority of their day handling administrative tasks and researching prospects; actual sales only take up about a third of their time. Thanks to sales automation tools, time spent on these tasks can be lowered tremendously, giving sales reps more time to focus on speaking with prospects and improving the sales process.
    https://mopinion.com/best-sales-automation-tools-an-overview/
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  10. Usability is all about presenting information and choices in a clear and concise manner that will ultimately gain the trust of your customers. Unfortunately, poor usability is quite common among online businesses. So common in fact that nearly 70% of businesses fail because of it. That is why usability testing is so critical in this day and age. Think of it this way, when you launch a website (or mobile app), you have no clue how your customers perceive the website. Is the content clear? Do they trust our brand? Do they know how to navigate? These are vital considerations that online businesses should be paying close attention to…
    https://mopinion.com/best-usability-testing-tools/
    Tags: , , by eringilliam (2019-08-08)
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Mopinion is a proud sponsor of voice of customer news. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Voice of customer Tools in order to collect Voice of customer. Mopinion takes it one step further and offers a solution to analyse and visualise Voice of customer results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.